# identity.md

## Organization Overview
- **Company Name:** UNITEE
- **Mission:** To provide specialized fitness merch programs, making it easy for any gym or studio to offer high-quality custom merchandise to their health-minded communities through personalized service, agency-quality design, specialized sourcing, eye-catching printing, and creative problem-solving.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Fall of 2012. Location details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Fostering a culture of creative problem-solving, dedication, and personalized service, driven by "hard-headed creative dreamers."
- **About Page:** [https://wodmerch.com/pages/about](https://wodmerch.com/pages/about)

## Operations & Structure
- **Business Model and Operational Approach:** Specializes in providing custom fitness merchandise programs for gyms and studios, emphasizing ease of process, high-quality products, personalized service, and expert design and printing.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Details forthcoming.
- **Contact Page:** [https://wodmerch.com/pages/contact](https://wodmerch.com/pages/contact)